Sharpton to Rally Diversity Advocates at Harlem Costco, Backing Corporate DEI Stance

Key Points:

• Rev. Al Sharpton will lead 100 National Action Network (NAN) members to a Costco store in East Harlem to show support for the company’s commitment to diversity, equity, and inclusion (DEI).
• NAN will lead a boycott of two companies that have dropped their DEI commitments within the next 90 days.
• The move is a response to growing attacks on DEI policies from President Trump and within the private sector.

Rev. Al Sharpton, founder and president of the National Action Network (NAN), is taking a stand against companies that abandon their diversity, equity, and inclusion (DEI) commitments. This Saturday, he will lead 100 NAN members to a Costco store in East Harlem to show support for the company’s commitment to DEI.

Costco’s commitment to DEI is a rare sight in today’s business landscape. In an era where some companies are scaling back their DEI efforts, Costco has stood by its programs, recognizing the importance of creating an inclusive environment for its employees and customers. This commitment is a breath of fresh air in a time where diversity and inclusion are under attack.

Rev. Sharpton’s decision to support Costco is a direct response to the growing attacks on DEI policies from President Trump and within the private sector. In a world where some leaders are promoting division and exclusion, it’s refreshing to see a company like Costco standing up for what’s right.

But Rev. Sharpton’s support for Costco is not just a feel-good gesture. It’s a calculated move to hold companies accountable for their actions. In the next 90 days, NAN will lead a boycott of two companies that have dropped their DEI commitments amid public pressure. This move is a clear message to companies that abandoning their DEI commitments will have consequences.

As businesses navigate the complex landscape of diversity and inclusion, Rev. Sharpton’s actions serve as a reminder that DEI is not just a buzzword, but a vital component of a company’s success. By supporting companies like Costco, Rev. Sharpton is sending a message that DEI is not just a moral imperative, but a business imperative.

In a world where some companies are scaling back their DEI efforts, Rev. Sharpton’s actions are a beacon of hope. By standing up for what’s right, Rev. Sharpton is showing that DEI is not just a fleeting trend, but a fundamental aspect of a company’s culture and values. As businesses look to the future, Rev. Sharpton’s actions serve as a reminder that DEI is not just a moral obligation, but a business necessity.

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