By Black PR Wire
Photos: YouTube Screenshots
(Black PR Wire) New York, NY – Unprecedented national research released today provides encouraging news that most Americans are willing to pay a premium price for products and services if they know that they are helping to reduce the racial wealth gap in the U.S. The study also explored consumer interest by geography and key demographic segments for a seal certifying Black-owned and operated businesses.
The research serves as the driving mission for the Fund for Social Equity, a new nonprofit that has tested a seal to identify businesses owned and operated by Black Americans as a way to reduce the wealth disparity between Black and white Americans.
The racial wealth gap between Black and white households continues to widen in the U.S. according to the latest research from the Board of Governors of the Federal Reserve and now stands at $44,890 and $285,010, respectively.
When asked about their purchase likelihood of a product or…
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