Hello everyone, ever wondered what is the most popular sneaker brand in the world? On this page you will get to find out who is still reigning supreme according to recent data by statista.com
Sneakers have undergone a remarkable transformation in recent decades, from utilitarian footwear to a symbol of cultural expression and fashion-forward identity. This shift has given rise to sneaker culture, a global phenomenon that is now worth an estimated $75 billion.
The roots of sneaker culture can be traced back to the mid-20th century, when brands like Adidas and Converse began releasing signature shoe lines for athletes. These shoes quickly became popular with fans of the respective sports, and soon sneakerheads were collecting and trading them as a way to show their support for their favorite teams and players.
In the 1980s, sneaker culture began to intersect with hip-hop culture. Rappers like Run-DMC and LL Cool J started wearing sneakers in their music videos and on stage, and soon sneakers became a status symbol in the hip-hop community. This helped to popularize sneakers with a wider audience, and sneaker culture began to take off.
Today, sneakers are no longer just for athletes or hip-hop fans. They have become a fashion statement for people of all ages and backgrounds. Sneakers are worn in the office, on the street, and even at weddings. They are a way for people to express their personal style and to connect with others who share their passion for sneakers.
| RANK | BRAND | COMPANY TYPE | MARKET SHARE |
| #1 | Nike | Public | 18% |
| #2 | Air Jordan | Subsidiary (Nike, Inc.) |
11% |
| #3 | Adidas | Public | 9% |
| tied #4 | Skechers | Public | 7% |
| tied #4 | Vans | Subsidiary (VF Corp.) |
7% |
| #6 | MoonStar | Private | 5% |
| #tied 7 | Converse | Subsidiary (Nike, Inc.) |
4% |
| #tied 7 | New Balance | Private | 4% |
Nike Is the Most Popular Sneaker Brand
Nike is by far the most popular sneaker brand and has been for quite awhile. If we add Nike’s 18% market share, with the Jordan brand’s 11% and finally Converse brand’s %4, both brands that Nike owns, this gives Nike a 33% of the Sneaker market.
What are the Moonstar Shoes?
MoonStar shoes are a Japanese footwear company, was founded in Kurume, Kyushu, in 1873. Originally known as Tsuchiya Tabi, the company began by making tabi, a traditional Japanese sock with a split toe. Over the years, MoonStar has expanded its product line to include a variety of shoes, including sneakers, sandals, and boots. The company is still headquartered in Kurume, and it continues to use traditional manufacturing techniques to produce high-quality shoes.
This is probably the only surprising company company to be listed on here, I am right? But for whatever reason, these Moonstar shoes are popular all across Japan, China and across the rest of Asia.
Business potential of knowing the most popular sneaker brands
The business potential of knowing the most popular sneaker brands is significant. The global sneaker market is projected to reach $215.6 billion by 2031, growing at a CAGR(Compound annual growth rate) of 5.3% from 2022 to 2031. This growth is being driven by a number of factors, including the increasing popularity of sneakers as a fashion item, the growing popularity of sneaker collecting, and the increasing demand for performance sneakers from athletes and fitness fans.
Here are some of the ways that businesses can benefit from knowing the most popular sneaker brands:
- They can stock the right products. By knowing which brands are popular, businesses can make sure that they are stocking the sneakers that consumers are most likely to want to buy. This can help to increase sales and profits.
- They can target their marketing campaigns. Businesses can use their knowledge of popular sneaker brands to target their marketing campaigns to the right audience. This can help to improve the effectiveness of their marketing and generate more leads and sales.
- They can build relationships with key influencers. By knowing which sneaker brands are popular, businesses can identify the key influencers who are driving demand for these brands. This can help businesses to build relationships with these influencers and get their products featured in front of a wider audience.
- They can stay ahead of the competition. By knowing which sneaker brands are popular, businesses can stay ahead of the competition and be the first to offer new and innovative products. This can help businesses to gain a competitive advantage and capture market share.
Check out the list of the most followed NBA Players on Instagram, you can probably guess who is 1#?