Photos: Mielle
(Black PR Wire) Merrillville, IN – In a nod to the power of a good hair product referral and who really is the IT girl when it comes to having the best-kept beauty secrets, Mielle, an award-winning textured hair care brand, launches the brand’s first-ever ad campaign, “From One Queen to Another.”
The campaign features CEO and Founder Monique Rodriguez – as Queen of the Textured Haircare Category– and women’s basketball champion, Angel Reese – as Queen of the Court. From today’s
launch through 2024, the campaign will celebrate and inspire queens to step into their greatness with a presence at key cultural events, on-site activations, and panels, while spotlighting the award-winning Mielle Pomegranate & Honey collection.
“From One Queen to Another ” encourages a sisterhood-in-beauty where women share their beauty knowledge over “gatekeeping” it. Like the forward-thinking content creators who profess that “hot girls don’t gatekeep,” loyal…
Read the rest: Source link
Check out our business videos and business books sections, you will be inspired with the type of content we have there.
Discover more from Black Business Data
Subscribe to get the latest posts sent to your email.
