Making Smart Money Moves: LL Cool J Unveils the Secrets Behind His Growing $120 Million Fortune

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LL Cool J is known for his gifts as both a hip-hop emcee and an actor on TV shows such as “NCIS: Los Angeles” and movies such as “Krush Groove” and “Any Given Sunday.” But the wealth that he has built over the course of his career is the result of more than his work on stage and screen, but largely from his making the right financial moves at the right time.

Rocking the Bells

Just recently, on Aug. 5, 2023, LL Cool J hosted the second-annual Rock the Bells festival, celebrating the 50th anniversary of hip-hop. LL leads the Rock the Bells platform that celebrates hip-hop culture. In April, he raised $15 million through Series B funding. But this business move is just one in a series of strategic moves that has allowed LL Cool J to grow…

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