In the ever-evolving media and entertainment landscape, companies continually seek innovative ways to connect with their audiences. In a groundbreaking move, Atlanta-based Diamond Diaspora Media (DDM) Group has teamed up with live events firm York Promotions to form DDM York in a joint venture.
The venture, officially announced earlier this month, promises to reshape the live event industry both domestically and internationally. The collaboration combines the strengths of two distinct entities to solidify DDM York’s presence in the events space.
The global event industry was worth approximately $890 billion in 2020, and is expected to only get larger. According to market research…
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