Hello everyone, on this page you will find a list of America’s most watched tv series for 2022-2023 season and as you will see below, the data also includes sports programs which back in the day(3-5) years ago it was not the case.
Top watched TV Series 2022-2023
- NFL Sunday Football; 18.1 million viewers.
- Yellowstone; 11.5 million viewers.
- NFL Monday Night Football; 10.1 million viewers.
- NCIS; 9.8 million viewers.
- FBI; 9.5 million viewers.
In the 2022-2023 television season, the most-watched programs in America were predominantly sports and drama series. NFL Sunday Football led the pack with an impressive 18.1 million viewers, demonstrating the enduring popularity of professional football in the United States. Yellowstone, a drama series, was the second most-watched program with 11.5 million viewers, proving that high-quality scripted content still has a significant audience. NFL Monday Night Football followed closely with 10.1 million viewers. The crime drama series NCIS and FBI also attracted large audiences, with 9.8 million and 9.5 million viewers.
Understanding the Business Potential of Popular TV Content
For business entrepreneurs, executives, and small business owners, these figures offer valuable insights into consumer behavior and preferences. The dominance of NFL broadcasts underscores the potential of sports-related marketing and advertising opportunities. Businesses could consider partnerships, sponsorships, or advertising slots during these highly watched games to maximize exposure.
The success of drama series like Yellowstone, NCIS, and FBI suggests that audiences are drawn to engaging, narrative-driven content. Businesses might consider this in their marketing strategies, perhaps by telling compelling stories about their products or services, or by sponsoring content that aligns with their brand values.
Moreover, the high viewership of these programs indicates that traditional television still holds significant sway, despite the rise of streaming platforms. This suggests that TV advertising remains a viable strategy for reaching large audiences, particularly for businesses targeting demographics that are more likely to watch traditional TV.
You can also check our list of the most watched HBO season finales of all-time and most Googled black women of 2022.